Quote of the Week: Helping the Irrational Investor

“It’s the job of the financial advisor to not only help clients meet their financial goals but in doing so, keep them from making irrational, emotional decisions that aren’t in their best interests.”

Frances A. McMorris, Editor-in-Chief, On Wall Street, May 2012


“Many individual investors lose consistently by trading often.  For a large majority of investors, taking a shower and doing nothing would have been better than implementing the ideas that came to their minds. This is where an advisor can help emotional clients make better decisions.”

Daniel Kahneman, Nobel Prize Laureate in economics and expert in investor psychology, as interviewed in On Wall Street, May 2012


About Mari Adam

Mari Adam, Certified Financial Planner™ and President of Adam Financial Associates Inc, has been helping individuals and families chart their financial futures for over twenty-five years. Have a question about your financial situation? Ask Mari!

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